6 Focus Areas for Better Borrower Satisfaction

better borrower satisfaction

The mortgage industry has been historically behind the ball when it comes to both meeting customer expectations and embracing rapid change, particularly when it comes to technology. As borrower needs evolve, what can mortgage lenders focus on to ensure they are investing in borrower satisfaction as the mortgage origination process rapidly changes in the wake… Read more »

The Land of Unequal Opportunity (Pt. 2): How Government Policy Segregated American Neighborhoods

housing segregation

In part 1, we looked at the history of redlining and how that propagated discrimination in the housing industry that persists to this day, with African-Americans disproportionately kept out of the housing market. We also discussed the housing and mortgage industry’s culpability in contributing to racial discrimination in housing. But it’s important to recognize that… Read more »

The Land of Unequal Opportunity (Pt. 1): A History of Redlining & Its Lasting Impact on Black Homeownership

In his book, The Tipping Point, Malcom Gladwell examines how change happens incrementally, leading towards a ‘tipping point’ where all those little changes cascade into one big movement of change. Gladwell writes about the “biography of an idea”, how it takes root and becomes a movement. According to Gladwell, transformation occurs when a particular idea… Read more »

Product @ Maxwell: 2020 Product Themes

At Maxwell, our business objective has never changed; we’re committed to eliminating the complexity and inefficiency of the mortgage process and delivering a joyful experience to homebuyers.  That vision is what excites us and drives me personally to reach for my notepad when inspiration strikes at 2:47 a.m. So entering 2020, the Maxwell Product team… Read more »

Anti-Racism Resources for a Crash Course on White Privilege

anti-racism resources

The needless of killing of George Floyd by police officers in Minneapolis back in May had a cataclysmic effect in America that has reverberated around the world, with protests occurring every state in the U.S. and 18 countries across the globe, making this the largest global civil rights protest in history. George Floyd’s death was… Read more »

Mortgage Content Marketing 101

content marketing

If you’re reading this blog, there’s a good chance this isn’t your first experience with Maxwell’s content. If you’re new here, hi! I’m Chelsea, the Content Manager here at Maxwell. I manage all of the research, writing, editing, and design for our marketing content (our primary bread and butter is eBooks, blogs, and our podcast… Read more »